Marketing Small Business – 5 P’s – Product

September 14th, 2010 Posted in Marketing Principles, Your Business | No Comments »

Any business should clearly understand their products / services that they provide to their target market.  To fully understand how well all your products fulfill the needs of the market it is important to clearly define what you have and most importantly understand if you have any potential holes in your product / service range and do these holes need to be addressed or are they out with your current target market? When looking at bringing your product / service to ...

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Surviving That 1st Year in Business

September 8th, 2010 Posted in Your Business | No Comments »

Being the worlds best window cleaner or web designer does not automatically qualify you to run a business, that is a completely different skill set in itself and one many learn as they go, the lucky ones survive but approximately 33% fail within the first year.  What can you do as a new business owner to negate that risk? Planning, planning, planning Key to SuccessBefore you take the ...

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Do Business Owners Celebrate their Successes?

July 21st, 2010 Posted in Your Business | No Comments »

Working for myself one of the biggest challenges I seem to face is not understanding when I have done a good job.  Why do I find this a challenge?  By not acknowledging the good things I do I generally get caught up in the general problems of my world, where am I going to find the time to do that? Why hasn't that person paid me yet? Where am I going to find the people for my next seminar?  Will ...

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