Archive for the ‘Your Business’ Category

Why You Need Key Performance Indicators (KPI’s)

August 26th, 2011 Posted in Management Practices, Marketing Principles, Sales Principles, Your Business | 1 Comment »

In my travels as a business mentor and coach, all too often I come across great businesses of all sizes doing what they do really well but barely being able to keep control of their team.  More often than not, they do not use Key Performance Indicators (KPI's). What is a KPI? Wikipedia states that "KPIs are commonly used by an organization to evaluate its success or the ...

What Are Your Call To Actions?

July 26th, 2011 Posted in Marketing Principles, Your Business | No Comments »

Ever since the "dot com" revolution the emphasis on "back to basics" marketing has been lost.  For many years there was a general thought that if you had a business and didn't have a web site, your business wasn't real.  There is certainly an element of truth in that, being that, if you don't have a website you run the risk of being overlooked, as more and more ...

100th Blog Post

July 12th, 2011 Posted in Earthquake Series, Funnies & Gripes, Management Practices, Marketing Principles, Sales Principles, Your Business | No Comments »

Since August 2009 when a Norman McKenzie, director of web design company Meta Solutions suggested to me that I create a "blogging" website for my business I have published a continual stream of blogs, most designed to give business owners the heads up on things to think about within their business, others were funnier blogs about my observations coming from the eyes of a customer and more recently my blogs were the only thing that kept me focused ...