Archive for the ‘Sales Principles’ Category

Sales Training – Add on Sales

February 24th, 2010 Posted in Sales Principles, Your Business | 1 Comment »

That's what they came for, why should I try and push them to buy more, I might upset them?  A question I have come across time and time again over the years.  I guess to answer that question it is more cost effective for any business to sell more than one product / service at any one time as the business only has to pay for the one sales process.  If done correctly you may be helping the customer too, ...

Sales Training – Closing the Sale

February 19th, 2010 Posted in Sales Principles, Your Business | No Comments »

You have done all your product knowledge training, you know your product / service inside and out, you have a great relationship with your clients, they all seem to like your product but you just can't get the sale, why? Closing the SaleIt's probably one of the hardest jobs a small business owner has to do, ask for the business, have the confidence in their product / ...

Sales Training – Selling to your Clients Needs not Wants

February 15th, 2010 Posted in Sales Principles, Your Business | No Comments »

Needs not WantsOne of the hardest part of the entire sales process (next to closing the sale) is to properly identify exactly what it is your customer needs. What is the real reason for them to come and see you, how do you stop yourself making assumptions about your customer, can you distinguish the difference between what your customer wants as opposed to what they need or are ...