Business Development Specialist

Giving and Receiving Referrals

You provide a great product with great service, you fastidiously call upon your clients within 3 months, updating them with changes or additions to your product ranges, you fix any issues promptly and when you catch up with your customer they are always happy.  Why bother going to such lengths?  Other than generating a great image for your business you do this to ensure a steady stream of ...

Coping with Adversity in Business

Living in Canterbury over the last couple of weeks coping with adversity has been a very real issue for many business owners including myself.  I personally know of people who have had their business "written off" and are facing the prospect of having to start again, others have been locked out of their offices for several days or weeks, left wondering when they can get going ...

Marketing Small Business – 5 P’s – Product

Any business should clearly understand their products / services that they provide to their target market.  To fully understand how well all your products fulfill the needs of the market it is important to clearly define what you have and most importantly understand if you have any potential holes in your product / service range and do these holes need to be addressed or are they out with your current target market? When looking at bringing your product / service to ...