Archive for November, 2009

Small Business – Employees – Future Proofing your Company

November 4th, 2009 Posted in Small Business | No Comments »

As one of the biggest expenses a small business will regularly incur will be the cost of it's employees, namely in wages but also in ACC payments and down time for staff sick days; these costs can get as high as 40% of all the business expenses yet too many businesses invest little or no time in the training and development of this valuable and very expensive resource, why? The unfortunate answer is that too many business owners look on staff ...

Small Business – Marketing – A Rebrand is Not Just a Change In Logo

November 2nd, 2009 Posted in Small Business | 1 Comment »

To compliment my recent series of blogs written on the 5 P's of Marketing I have asked local marketing gurus Hot Pyjama Productions to give some advice on why branding is so important for Small Businesses.  Wendy Riley and her team have been providing their expertise in Marketing both off and online since 1998 they provide much more than Marketing services so be ...