Archive for November, 2009
As a small business consultant in Christchurch I have been networking furiously even more than normal to ensure my business has the best and most consistent exposure in my chosen market places. Over the Last 3months I have joined an organisation called Business Network International (BNI) in Christchurch, our group is called the Emissaries and consist of motivated business owners and managers who have come together to help each other build their business. ...
November 11th, 2009 Posted in
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This was an email I received a number of weeks ago which is a tongue and cheek look at Marketing, I hope you find it as amusing as I did!!!
The definitive explanation of ...........
MARKETING
This will clear up any confusion ........
You're a woman and you see a handsome man at a party.
You go up to him and say, "I'm fantastic in bed."
That's Direct ...
How do you differ from your competition? Why does two companies of similar size in the same industry perform so differently? How can you penetrate your target market better than the next company? Just a few questions which you may have thought about from time to time and if you have it may be because you have not thought through properly what makes your company so different?
What is your Unique Selling Point?
Every company has a unique selling point, ...
