Its mid winter and my wife and I decided to take a long weekend from work and do something a bit special; we decided to go on the Tranz Alpine, a train trip from Christchurch to Greymouth through the mountainous Southern Alps.
It had been snowing intermittently during the previous two weeks so we were looking forward to lots of snow capped mountains. We had asked a couple of friends to come along to as not only was this going to ...
August 14th, 2009 Posted in
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Senior Management of any retail store chain should also read the blog I wrote for the small business as the principals are exactly the same.
What I would like to talk about here is looking at the Product at a retail branch level. Having worked for many years in larger retail companies one of the most common mistakes made was the lack of localised product ranges predominately due to the central buying methods of the head offices. There absolutely needs to ...
To most businesses the word marketing often conjures up expensive advertising utilising TV, Radio or News Papers or the need to reduce the price of your goods or services and stick a sign in the window with the words “SALE” to get noticed. Of course neither option is inviting because one costs lots money and the other loses lots money and for that reason many businesses overlook this extremely important part of the business.
I have to agree that marketing your ...
